Finding a job, especially the one of your dreams, is difficult. Even if you have a few ideas of what interests you, how do you choose what to pursue? Do you have enough experience to even try at this point? Or do you think it's too late to change careers? Let me tell you, it is never too early or too late to pursue your ambitions.
If you're new to the workforce or looking for a change, get into research mode. Go beyond a quick Google search and delve into the basics of a job, the types of companies in the industry, and whether the jobs are what you expect from a career.
Let us guide you through the steps of finding and finding the ultimate dream job.
Main obstacles to finding the job of your dreams
Confidence and lack of knowledge are typical barriers that keep people in their way when looking for a job.
"I have no idea what my dream job is!" or “I don't know how to find it; it is simply not achievable. Seems familiar?
It's difficult because it's confusing. It sounds simple, but in reality it is a huge decision with multiple conflicts. We are in conflict with our desires - passion vs skill vs show me the money. Then there is the conflict of worry - concern for uncertainty, change and failure.
For many people, finding their ideal job is on the back burner indefinitely. There is no real sense of urgency, in part because people are hesitant, confused, or afraid of where to start. People are so afraid of making mistakes that they don't go out of their way to get it right. On top of all of this uncertainty and confusion, there is also the fact that a lot of career advice is terrible and leaves you more confused than ever.
The power to be precise
Finding a past job is a great start, but to really delve into the different roles you need to be specific.
Chances are, you already have some vague ideas about the types of roles that interest you, but you don't necessarily know the ins and outs. To be specific in your research, take one of your work ideas and start with an overview of what the role entails.
It can be as simple as typing in a search term like "introduction to [job role]". Once you have a basic understanding of what work is, your job is not done. This is only the beginning, my friend. It's time to be detailed. And the only way to do that is to be specific and ask the right questions.
WWhat is the workload in an average week compared to a busy week? Is there continuing education or progression? What are the salaries? What types of companies have this role? Etc.
Be specific in your search to get specific results.
Identify what is important to you in a dream career
It is not just the role of work per se. It's about you. Be selfish. Yeah, focus on your skills and experience, but also go above and beyond. List what is important to you in a career - personally and professionally. Dig deep.
People look for different things in a job. Some are looking for career advancement or high salaries. Others are looking for ways to use their creativity and some prioritize work / life balance. Knowing what is most important to you and determining your career values is essential to finding your ultimate destination.
Of course, you can take an online personality test, but these can be vague and misguided. This self-discovery must come from you personally. What type of work environment do you thrive in? Do you hate office politics, large competitive teams, or long hours? You may prefer to work independently or you are more of a team player.
All of these career values and job / company expectations should be factored into your research. The idea of a job might sound interesting, but there are other aspects of working in these types of businesses that don't interest you. There is nothing wrong with it. This exercise is as much about removing roles as it is about finding the right one.
Step by step guide to finding the career of your dreams
The key to finding your career goal is good research. It goes beyond personality tests and instant career summaries on job boards.
Want to know how to achieve the job of your dreams? Follow the next four steps.
Step one: choose three roles
The first step is to write a list of potential jobs that might interest you. We call this the cloud technique. WrIndicate any career or job title that interests you, even if it occurs to you. Then, go to LinkedIn and other job sites to view job descriptions. If something jumps, write that idea down as well. Also think about what skills you already have and look for careers that match them. Are you creative? Google something like “best careers for creatives”.
Once you've listed your ideas, choose the most interesting ones and move on to step two.
Step two: find each role
The next step is to spend quality time with your potential new positions. Aim for at least an hour of solid research on each job title you select. During this hour, learn and absorb everything you can about the role. This is where you'll want to find answers to those specific questions you had previously.
- What is the daily life of work?
- What is the career path?
- Do you need qualifications?
- What is the average salary?
- What is the corporate culture for typical roles like this?
The more specific you can be with these questions, the better. Discover more information beyond instant role presentations. It is good to learn the positive and negative aspects in advance. At some point in your research, you may realize that a specific job is not 100% for you. Walk away and move on to the next idea.
After this exercise, decide if you love these jobs and if you can to have these jobs.
Step three: prioritize your job titles
If you have three positions you still want to work for, prioritize them. At this point in your research, you should better understand which of the three interests you the most and why. Keep in mind that we are only thinking about it for now. Don't worry if one of them doesn't end up being the winning dream career.
Think carefully about how you prioritize the list. Is it the salary, the average working time, the day-to-day work? It will teach you more about what you value most if you don't already know it.
Fourth step: naturally networked
This is where the real work begins. It's time to step out of your comfort zone and network with colleagues and industry leaders. Find experts or business leaders in your potential field and see what they have to say. Paint websites, follow experts on Youtube, and interact with professionals on social networks or with a short e-mail. Yes, they are busy people, but with the right communication skills you might be able to grab their attention and convince them.
This will not only teach you more about the position, but also give you insight into the type of business you could potentially work for. Notice everything - of language that industry leaders use for company advertising campaigns.
It may seem like a lot of work. It is. But it's worth it to find a career where you feel happy and fulfilled. Laying the groundwork now is the hard part, but having an overview and understanding of different positions and companies is invaluable to your search for the dream career.
Take the paperwork, get the job
A lot of people are looking for the perfect online tool, personality quiz, career advice website, or just a spark of inspiration, but the truth is, finding your dream career takes time. job.
Before you jump into research, take the time to understand what to expect from a career. What are your values? What type of work environment can you see yourself thriving in?
If you are ready to love life and its full potential, enter your email address below to download it for free Discover your dream job PDF we've come together to help point you in the right direction for positive change.
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The biggest problem founders and small business owners have is that they’re experts in their field and novices in what it really takes to effectively run a business. That’s what usually trips them up, sooner or later.
Don’t let that happen to you. Admit that you don’t know what you don’t know about business, starting with these 15 tips guaranteed to help keep you and your company out of hot water. Some are straightforward, others are counterintuitive, but they’re all true. And some day they’ll save your butt.
Always make sure there is and will be enough cash in the bank. Period. The most common business-failure mode, hands down, is running out of cash. If you know you’ve got a cash flow or liquidity problem coming up, fix it now. You can’t fire bad employees fast enough. You just can’t. Just make sure you know they’re the problem, not you ( see next tip ).
The problem is probably you. When I was a young manager, my company sent us all to a week of quality training where the most important concept we learned was that percent of all problems are management problems. When things aren’t going well, the first place to look for answers is in the mirror.
Take care of your stars. This goes for every company, big and small. The cost of losing a vedette employee is enormous, yet leaders rarely take the time to ensure their top performers are properly motivated, challenged, and compensated. Your people are not your kids, your personal assistants, or your shrink. If you use and abuse them that way, you will come to regret it. Capiche ?
Learn to say ' yes ' and ' no ' a lot. The two most important words business owners and founders have at their disposal are “yes” and “no. ” Learn to say them a lot. And that means being decisive. The most important reason to focus – to be clear on what your company does – is to be clear on all the things it doesn’t do.
It boggles my mind how little most créateurs d'entreprise value their customers when, not only are their feedback and input among the most critical information they will ever learn, but their repeat business is the easiest business to get. Learn two words : meritocracy and nepotism. The first is how you run an organization – by recognizing, rewarding, and compensating based solely on ability and achievement. The deuxième is how you don’t run an organization – by playing préférés and being biased.
Know when and when not to be transparent. Transparency is as detrimental at some times as it is beneficial at others. There are times to share openly and times to zip it. You need to know when and with whom to do one versus the other. It comes with experience.
Trust your gut. This phrase is often repeated but rarely understood. It means that your own instincts are an extremely valuable decision-making tool. Too often we end up saying in retrospect and with regret, “Damn, I knew that was a bad idea. ” But the key is to know how to access your instincts. Just sit, be quiet, and listen to yourself.
Protect and defend your intellectual property. Most of you don’t know the difference between a copyright, trademark, trade secret, and patent. That’s not acceptable. If you don’t protect and defend your IP, you will lose your only competitive advantage.
Learn to read and write effective agreements. You know the expression “good fences make good neighbors ? ” It’s the same in business. The more effective your agreements are, the better your relationships will be.
Far too many fondateurs run their like an extension of their personal finances. Bad idea. Very bad idea. Construct the right entity and keep it separate from your personal life. Know your finances inside and out. If you don’t know your revenues, expenses, capital requirements, profits ( gross and net ), debt, cash flow, and effective tax rate – among other things – you’re asking for dysfonctionnement. Big dysfonctionnement.
You don’t know what you don’t know. Humility is a powerful trait for leaders, and that goes for new owners, veteran CEOs of Fortune 500 companies, and everyone in between. More times than not, you will come to regret thinking you knew all the answers. Behind every failed company are dysfunctional, delusional, or incompetent leaders. The irony is, none of them had the slightest idea that was true at the time. Even sadder, most of them still don’t. Don’t end up like one of them.
For every success you have in growing your market share, another or other businesses will inevitably lose ground. Here are 11 quick and easy tips to gain a competitive advantage over your rivals and insulate yourself from the threat of new entrants in the market.
Of course, we all want to spark business growth and increase revenue. But the way you do this in a sustainable way is to focus instead on the building of a loyal database of avid fans. Content marketing, paired with optimized website forms and éclairé courier automation follow-up is critical to business success. This approach builds trust by giving away free value before asking for someone’s hard-earned money. Not an spécialiste in creating optimized lead generation pages on a website ? No worries, use a trusted tool like Leadpages to make it happen.
Like it or not, folks out there aren’t searching for your brand, they’re just looking to solve a problem or find a particular type of product ( unless you run Starbucks or Adidas ! ) Don’t list all the benefits your product brings. Focus on the solutions. Explain to the customer in simple, straightforward terms how or why your product can help them or assist in the attainment of their goals. Consider FedEx’s iconic slogan : When it absolutely, positively has to be there overnight. This was a clear example of addressing widely-spread anxiety about the reliability of delivery services. Run through some market research to profile your target customer. How does your product or service – and your delivery and and price point – solve other people’s problems and make their lives easier or more pleasurable ?
Dropping prices doesn’t necessarily raise sales, for instance ( though it will definitely squeeze margins ). If you place yourself as a de haute gamme brand, then your customers aren’t necessarily value-driven in the first place, and cutting prices could even tarnish your brand. Consider this case study from Robert Cialdini’s seminal book ‘Influence : The Psychology of Persuasion’ : a jeweller sold out of turquoise jewelry after accidentally doubling, instead of halving, the price. The inflated price tag lent the product an unwarranted cachet ! If you are a premium brand, there are ways to optimize your pricing without lowering prices. For example, offer the quality-conscious customer an ‘exclusive’ benefit that your rivals do not or cannot provide. If you are at the value-driven end of the market, on the other hand, don’t assume slashing prices means incurring a loss. Low pricing can help you rapidly onboard a heap of new customers who may also buy other items in your shop and return again. Context also counts for a lot with pricing. The best way to sell a $5, 000 watch, for instance, could be by putting it next to a $10, 000 watch. Think strategically when it comes to deciding any price point.
Yes, it sounds obvious, but it’s so very important ! Whether consciously or not, people are more likely to buy a product if they like the sales assistant who’s attending to them. While the employee’s personality obviously has no bearing on the price or your product’s ability to serve their needs is irrelevant. Friendly customer-facing staff will always attract more sales. Be rigorous in hiring people who are genuinely cheerful, friendly and outgoing. Make sure your training program teaches them to adopt a consistently friendly approach that puts customers at ease and feel like a priority.
Say you’re a bricks-and-mortar store and you’re getting a rush of customers as closing time approaches… why not close up an hour later ? While this may cause disgruntlement among staff, solve this issue by getting creative with rosters. Monitor customer footfall throughout the day and week to identify your busiest periods, and staff people accordingly. You can also reduce headcount during quieter periods to offset the higher costs and longer sérieux hours created by your extended opening hours. It’s a win-win !
Even in the digital age, some customers will always prefer to contact you by phone rather than courier or Facebook. While many online companies with tight margins eschew manned phone lines altogether, it’s worth giving customers the option of having a voice-to-voice conversation with your brand. By all means, slash the time and cost spent responding to queries by funnelling customers to standardized, pre-existing responses on your webpage ( i. e., FAQs ). But if their query isn’t listed in the drop-down menu of FAQs, then don’t make them click more than once more to find your phone number. Put it front and center on your web page, particularly if you’re a retail offering. ‘Live chat’ bots are an inexpensive way of offering real-time communication, too.
Why not give your happy customers a voucher with their purchase to redeem on your products and services ? If they love what you do already, they’re only going to love you more for this. It’s good for you because : It guarantees they will return to your store again. People hate to waste freebies ! When they return to your store to redeem their voucher, they may buy other items, too. If your operates online, then the freebie could be strategically timed to coincide with a special sale. Oh, and guess what ? Chances are customers who have received vouchers or freebies won’t stay quiet about it either, so you could enjoy some positive buzz on social media.
Local businesses can arguably connect with their unique communities with much greater authority than any global chain. A local retailer, hair salon or gardening company can sponsor a kid’s sports team and offer deep discounts for OAPs at the same time. Some cinemas feature special ‘sensory’ screenings where parents can bring kids with autism ( who would normally be overwhelmed by busy, noisy environments ) to enjoy a movie in a relaxed, stress-free atmosphere. This reflects well on them and also guarantees them a loyal customer niche. Whatever you choose to do to support your community, make sure it authentically fits with your brand offering and business journey to date.
Social media is a great medium through which to build a solid relationship with customers – just don’t forget what ‘social’ actually means ! Soul-less corporate shop-talk won’t work on Twitter. Try to give your brand some ‘personality’ when you write updates or posts. This can bring its own risks, bien sûr. But if you get it right, the benefits can be très grande. Develop a tone of voice that aligns well with your brand identity. Seek to inform, help, entertain or amuse. And most importantly – given the dire PR consequences – don’t patronize, try too hard to be funny, or tweet after a few alcoholic drinks !
Sometimes it’s better to be a master of one discipline than a jack of all trades. Admittedly, multiple revenue streams do spread your risk : if one falters, others can take up the slack. Nevertheless, consumers often associate ‘specialists’ with higher quality products or services than generalists. And with good reason, too : specialists typically invest all their resources into perfecting a solo product or service. So what should you specialize in ? tera state the obvious, it should be something in which you excel. You could also pick something with rising or recession-proof demand which is resilient to technological change in which you possess a competitive advantage over your rivals or where there’s an obvious gap in your local market. Own it, whatever you do.
Don’t ever get too satisfied with your . You can always improve – and improve you must ! Don’t get me wrong : without the odd moment of smug satisfaction, what’s the point ? Do relish in the successful launch of a game-changing product or take pleasure in positive customer feedback. But don’t let your customers hear you banging on about it time after time ! Be alert to the common element that has led to the downfall of countless hitherto thriving brands : complacency. Imaginative, nimble and innovative start-ups often do better than big market leaders that just got lazy. You may be the disruptive innovator today, but tomorrow you could be the complacent market leader with a tired business model. So try to be humble and always strive to improve. Seek inspiration from other fondateurs, from books and from seminars. The moment you think ‘mission accomplished’ is the same moment you become vulnerable to being usurped.
There are lots of ways in which you can improve your business, and not all of them are complicated ! Try out the above business tips or integrate them with your existing strategies, and let me know how you go in the comments below. Guest Author : Faye Ferris is responsible for the day-to-day management of the Dynamis APAC Pty Ltd offices in Sydney. She develops the DYNAMIS ne change pas of brands and their expansion into the Asia Pacific region as well as BusinessesForSale. com, FranchiseSales. com and PropertySales. com. If you have an interest in partnering up with Faye or advertising on any of these websites in the APAC territories, please do not hesitate to contact her on faye@businessesforsale. com.