While each college program should be evaluated on its own merits, and budget shortfalls caused by the coronavirus pandemic are listed as the main cause, the recent wave of elimination of college athletic programs may be linked, at least in part, to the spillover effect caused by the loss of prestige and reliability shown by […]

While each college program should be evaluated on its own merits, and budget shortfalls caused by the coronavirus pandemic are listed as the main cause, the recent wave of elimination of college athletic programs may be linked, at least in part, to the spillover effect caused by the loss of prestige and reliability shown by athletics at the highest international level the last two decades.

From performance enhancing drug abuse (PED) charges - and missed drug test appointments - to the institutional corruption that has sullied the integrity of sport, the state of disrepair in which athletics is fallen to the international level created a toxic environment This made it eminently easier for college athletic directors to accept the extension of athletics as a sport worthy of their financial support, even though these international factors are not mentioned as reasons in themselves.

Athletics was the centerpiece of the Olympic Games, and it still remains an important element. But it doesn't generate more audiences like gymnastics and swimming, at least not in the US where the preponderance of Olympic TV rights money is generated.

Looking ahead to the Rio 2016 Olympic Games, Mindshare found that 75% of the 1,034 adults surveyed planned to watch the Rio Games. It's not quite the number of viewers at Super Bowl level, but "it ranks higher than the Oscars and Emmys," said Mark Potts, Head of Insights at Mindshare. “It's a unifying event. It appeals to almost everyone.

Mindshare exclusively provided part of its investigation to Adweek Magazine, the part that athletes are most likely to watch.

88% will watch gymnastics

87% will watch swimming

81% will watch other water sports (diving, rowing, etc.)

81% will watch athletics (down to 75% for women and 85% for men)

73% will watch volleyball (79% of men)

72% will watch basketball (80% of men)

69 percent for football (77 percent of men)

67% for tennis (72% of men)

Four years earlier, among the Olympic live broadcasts offered by NBC from London 2012, four of the top 10 the most watched events were the swimming races. But none of these swimming competitions beat the number of live broadcasts. generated by Jamaican superstar Usain Bolt in the dash of 100 meters. His gold medal brought 1.3 million live streams, in addition to 10.5 million viewers who listened to NBC the night it aired. But with Bolt now long retired, and the current fastest human on earth, reigning 100-meter world champion in America Christian coleman ready to miss the Tokyo Olympics after being banned for two years by the Athletics Integrity Unit (AIU) for a third 'whereabouts failure', the focus on athletics in Tokyo 2021, while robust, does not will likely not compete with the previous London 2012 or Rio 2016 audience.

Now stack World athletics seeing its former president, Lamine Diack (1999-2015), sentenced to two years in prison in September 2020 for corruption arising from the Russian doping scandal, while his son, Papa Massata Diack, remains self-exiled in his country of origin, Senegal, under similar charges; with a positive drug test after another stripping former champions of their achievements, even as new records continue to drop due to shoe technology rather than uplifting human exploits; where, exactly, is the positive reinforcement for the sport to reach young fans, add endorsing sponsors, and college return programs are under financial pressure from the coronavirus?

the Paris Criminal Court who tried Diack acknowledged that "this damage has had an impact on the finances of World Athletics and has had a negative impact on the image and reputation of World Athletics in a profound and lasting way."

So it's no surprise that colleges and universities like Clemson, Minnesota and William & Mary (and many others) have eliminated or are considering eliminating their track programs. The top echelon of sport has abrogated its responsibility to its past, sullied its present while helping to burn its future. The coronavirus pandemic is only serving as an accelerator for what has been a growing funeral pyre. Hopefully there will be a fire brigade (and a vaccine) on the way to put out the growing flames before the sport goes up in smoke.


If you’ve never run before or you’ve had a long break from course, it can feel intimidating to get out there and hit the pavement. But if you get familiar with some basic information about course and follow a beginner’s schedule, you’ll be well on your way to starting a new course habit.

At your visit, share your course plan and goals with your doctor and have him/her assess your plan and any potential health issues. If you have had any previous injuries or issues, make sure your doctor is aware of them, and ask if he or she has any suggestions on how to prevent a recurrence.

Visit a specialty running store to get spécialiste advice on buying the right course shoes. An expert at the store will look at your feet, watch you run, and make recommendations based on your foot type and running style. If you already have running shoes that you like, but you’ve had them for a while, you may still need to get new ones. Running in worn-out course shoes can also lead to injury. You should replace them every 300 to 400 miles.

Beyond running shoes, you don’t need much more than some comfortable exercise clothes to get started. If you’re running outdoors, make sure you follow some basic tips for how to dress for hot weather running and cold weather running, so you stay safe and comfortable.

As your résistance improves and you start course longer, you may want to invest in some technical fabric running clothes and other basic running gear, such as a course belt, good running socks, and a running hat. Some runners also like to have a running watch to track their times and kilomètres.

Before you get started with running, get familiar with how to do the run/walk method. Most beginner runners start out using a run/walk technique because they don’t have the résistance or sport to run for extended periods of time. The run/walk method involves running for a bermuda partie and then taking a walk break. As you continue with a run/walk program, the goal is to extend the amount of time you’re running and reduce your walking time. Of course, some runners find walk breaks to be so beneficial that they continue taking them even as their endurance and fitness improves.

Before you start any course workout, though, you need to make sure you warm up properly. A good warm-up signals to your body that it will have to start working soon. By slowly raising your heart rate, the warm-up also helps minimize stress on your heart when you start your run. Start your runs with a brisk walk, followed by very easy jogging for a few minutes. You can also do some warm-up exercises. Always end your workout with a slow five-minute jog or walk to cool down. The cool-down allows your heart rate and blood pressure to fall gradually.

Use your breathing as your guide when course. You should be able to carry on a conversation while running, and your breathing shouldn’t be heavy. Don’t worry about your pace per mile—if you can pass the ' talk test ' and speak in complete sentences without gasping for air, then you’re moving at the right speed.

Make sure you’re breathing in through your nose and mouth, and breathing out through your mouth. Proper breathing and taking deep belly breaths will help you avoid annoying side stitches, or cramps in the abdomen area.

Drink water at the end of your workouts to rehydrate. If it’s hot and humid, you should also drink some water ( about four to six ounces ) halfway through your workouts. ​

Post-run is a great time to stretch and work on improving your flexibility because your groupes de muscles will be warmed up. It’s also a relaxing way to end a workout. Try some of these stretches that target particular areas that frequently get tight during and after running.


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