There is no doubt that the The current pandemic has put all hoteliers under considerable emotional and financial pressure. As the pandemic rages on, they must look for innovative ways to generate income streams that keep them afloat. In addition, hoteliers need to think about how best to attack the market once the pandemic is over and life as we once knew it is slowly but surely returning to normal. Achieving high customer satisfaction is a sure way to achieve higher revenue streams when the number of customers is low, and it will help boost business once you can fully open your business again. But how do you create customer satisfaction at a time when the entire hospitality industry is on hold? It's simple: using digital technology, especially tablets in the bedroom.
Why is guest satisfaction so important to hospitality businesses?
Customer satisfaction is one of the most important factors for any successful business. Hotels are no exception. Customer satisfaction determines whether customers are ready to return, which in turn increases your business's revenue. Satisfied customers are more likely to return, and returning customers are more likely to make full use of your hotel's outlets such as restaurants, on-site spa treatments, or leisure activities booked through internal operators. As you know, all activities or services booked directly through internal hotel channels generate much more revenue than through third party channels. By eliminating the middleman, you benefit from higher profit margins while giving yourself the flexibility to offer customers the best service - you can tailor your offerings to customer needs while providing excellent value for money.
Besides the financial benefits, customer satisfaction also boosts the interest of organic customers. People are much more likely to stay at a hotel that's been recommended to them by a friend, which means happy customers become brand ambassadors who spread the word about your hotel. Before the digital age, you might have expected a few new bookings per month through word of mouth, but in the internet age, keeping the right guest or customer happy can have a huge impact. Anyone with significant reach, such as an Instagram influencer, or just someone whose high online presence or engagement could unintentionally boost your business.
The flip side, of course, is that if you leave customers unhappy, you will feel the repercussions even harsher than before the influence of digital media. This is another major reason why you need to make sure that every customer who walks through your door feels satisfied. But how do you let customers leave with a smile and want to come back for more? Especially when you need to limit the distance between your service staff and your customers? This is where digital tablets in the bedroom come in.
Using in-room digital tablets to increase guest satisfaction in your hotel
In-room tablets may seem like an expensive indulgence, but as the hospitality industry becomes more and more digital, they have become an integral part of modern hospitality and marketing strategies. They are also nowhere near as expensive as they once were, and most models now focus on delivering a positive ROI as a key selling point, as this is a requirement. major for any modern hotel, especially in today's climate.
In-room tablets allow you to provide simpler, more personalized and modern service to your guests. Provide digital means for order room service, booking spa treatments and accessing useful information about the area at the push of a button is a great way to build customer satisfaction. This is particularly useful for customers accustomed to using digital technology on a daily basis.
In addition to providing modern service, in-room tablets allow guests to leave comments, provide comments, and make requests directly to the hotel. Rather than waiting for negative reviews to be posted on third-party sites like TripAdvisor or Booking.com, wouldn't you prefer that your customers contact you directly while they are still at your property so that you can resolve the issue? if possible? In-room tablets provide a platform for guests to leave these types of comments in a discreet and easy-to-use manner.
So you might be thinking, “Won't my guests just tell me if something was wrong”? The answer is no. Most of us don't like confrontation. In fact, review sites like TripAdvisor and Booking.com encourage guests to keep negative reviews to themselves until they check out by providing a platform for complaints. Rather than scrambling to fix guest issues, you can send a simple daily push notification to guest tablets in the room. This would allow them to sort out the problem immediately so that when they leave they forget about any problems they may have faced and feel fully satisfied.
This is the magic of in-room tablets that really can't be afforded by any other solution.
Download your free eBook, 6 steps to retain and satisfy customers
We know how important it is for any digital solution installed by a hotel to satisfy its customers. That's why we've created a comprehensive eBook that explains how you can build customer loyalty and satisfaction in 6 easy steps. If you want to increase customer satisfaction at your hotel, this is a must-have resource for you.
This curious query raised many more. Namely, ' What have you done to your pants that necessitates the outil of boiling water ? ', ' Are you too dense to realise that putting your knickers in the sink and then pouring on the boiling water is far more logical ? ' and ' Have I drunk tea from a kettle that was used to clean somebody’s Y-fronts ? '
Medical experts even weighed in. Dr Heather Hendrickson, a Senior Lecturer in Molecular Biosciences at Massey University in Auckland, said : ' It is super super super super gross. ' That’s actually the scientific term. She added : ' Your friend is unlikely to have a large number of highly heat resistant pathogens in his dirty undergarments but we do not know what he does have in there or how sick he might be. ' Oh, there’s definitely something not right.
While Telegraph Travel cannot conceive an occasion when stuffing your briefs inside a kettle will pay off, there are many other devious, less disgusting ways to take advantage of the items found in most hotel rooms.
Better than boiled underwear is a boiled egg. And a kettle could do the emploi if you’d rather not fork out £15 for an overpriced breakfast ( we’ve even heard of people using them to cook pasta ).
The cheese toastie on the room service menu costs £10. But a loaf of bread and a wedge of cheddar from the local supermarket only costs a few quid. Turn it into melted goodness using your handy in-room iron
They say there’s no such thing as a free lunch ? Not if you nab an extra bread roll, a little pot of jam and a strawberry yoghurt from the breakfast buffer. Wrap it all up in a shower cap and you’ve saved yourself a tenner.
The British aren’t great when it comes to complaining ( Mrs Richards from Fawlty Towers being the notable exception ), but if you aren’t happy with your room, you’re entitled to say so - and to see the alternatives. Hotels, especially older ones, come in all shapes and sizes, so you might be given a better boudoir. If the hotel isn’t full you might even be get upgraded.
There’s nothing worse than curtains that don’t close properly - they guarantee an unwanted early wake-up call at the crack of dawn. So use a clothes hanger with clips to pin them together.
No in-room speakers ? Put your phone in a mug or glass to dramatically improve the sound quality of your tunes.
Isn’t it incredibly annoying when you want to shave/admire your pretty face after a hot shower but have to wait a good 10 minutes for the mirror to de-mist ? Yes. Yes, it is. Well, free yourself from the shackles of mirror fog. Before you shower ( maybe the night before ) liberally rub a portion of the mirror with a bar of soap. Then take a dry washcloth and buff the soap off. This will keep the mist from condensing on the mirror. And one soaping will last a few days.
Forgotten the plug adapter for your charger ? You could ask to borrow one from reception. Or be really self-sufficient and use a USB port in the back of the TV to charge your device.
Staying in an inner city hotel and wary about someone breaking into your room ? Hang your Do Not Disturb sign on the door and give the figure that you’re still inside having a snooze.
' Consider the unmanned housekeeper’s trolley a smash and grab situation. Pack your bags full of almond butter hand cream and guava face soap with espresso crisps. Take three of everything and get the hell out of the hallway. Even if you do get caught, just say you were out of shampoo, or, even better, out of toilet paper, and thought you’d save them the trouble by grabbing it for yourself. Think of it this way : these amenities are here for you, they are yours. We are in no place to dispute the claim that when you wash your hair you prefer to dump fifteen bottles of lavender and poppy seed shampoo all over your scalp like some gooey shower freak. '
And, if the room doesn’t come with conditioner, or you’ve forgotten your phone charger, just ask at the front desk. Hair products, deodorant and phone chargers are apparently the items most often left behind by guests, so the hotel might have a box of each - but ask nicely.