Earlier this year, I had the opportunity to speak to Tyriek McDaniel, owner and nose behind a new fragrance house, Anaxus Perfumes. I encourage you to read this interview here.
Since this interview, Anaxus Perfumes now has three fragrances available, .JS, V2 and RO. Today I'm going to review .JS, but first, a little background. Tyriek is self-taught, and this gentleman does NOT hesitate to try and tackle difficult notes. No, I'm not talking about oud or animals like civet and castoreum. I'm talking about those notes that everyone knows the smell of and can choose a "synthetic" version blindfolded.
In RO, his latest creation, he tackles peach and apricot. In .JS, he takes the dreaded “bread” note. The challenge that many designers can face when trying to incorporate scents with easily recognizable scents is, well, we KNOW what they're supposed to smell. We know it intimately. That's why, if you're not careful, you can come up with scents that customers say are more like scratch and sniff stickers than a perfume bottle.
So how does Tyriek approach bread, of all things? It makes it nostalgic, gives priority to authenticity and surrounds it with complimenting notes to set the scene. Speaking of notes, let's take a look.
Brown bread, vanilla, coffee, leather, resins and sandalwood
Have you ever walked into a mom-pop bakery that sells bread, desserts, and coffee? Or do you remember visiting it as a child, with the tall counters and display cases drawing you in with the mermaid smell of all that is sweet and shiny? That's what .JS nails. A warm and comfortable place of respite from the harshness of the outdoors, where you are surrounded by comforting food and drink. With .JS, you are going to smell like you've spent hours sitting and studying or even working behind the counter, marinating in all the scents that come together.
Having said that, I must warn you. There are silly fashion scents, then there are Anaxus scents. This is an extract level concentration, so be aware that very, very little of it goes very, very far. Even for an extract. If you are a person who values longevity, this is definitely a home that you are going to want to visit.
This also goes for the projection, for at least the first 20 minutes you are going to have an explosion in your face. If you are going to work, or any other place that requires tight spaces, spray it a little before you leave the house and give it time to settle in. Otherwise, mask or no mask (but seriously, wear a goddamn mask!) You're going to gas someone.
You can buy a 2ml sample of .JS for $ 6 on Anaxus' website. Also available is a 15ml bottle for $ 37, or a 30ml bottle for $ 72 at the time of this article's publication, thanks to an ongoing Anaxus sale. You can also follow Anaxus on Instagram.
For fans of realistically interpreted "everyday" scents, Anaxus is going to be right up your alley, with a very respectable price tag. Just be aware that these are concentrations of extracts, so if you're going to be wearing them you are bound to feel like a bakery all day. Which, in our opinion, sounds rather swell.
The Fandomentals 'Fragdomentals' team base their reviews on fragrances that we have personally purchased independently. Any examination based on materials supplied by the house will be explicitly stated.
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If you've ever thought 'I wish I could bottle the smell of a bakery', this is the scent for you.
On the other hand, now you will smell this bakery FOREVER.
Tyriek and Anaxus deliver an authentic scent, tinged with nostalgia, in the ultimate performance of "beast" mode.
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We all know that talking about others behind their back is bad. Gossip should be abhorred. I remember reading in a spiritual text that “backbiting extinguishes the light of the soul. ” DEEP. And it is.
Gossip is incredibly detrimental to any organization. And, what I think often gets missed is why people gossip. But, before we answer the question, “Why do people gossip at work ? ” let’s clear one thing up. I truly believe it is the peu connue person who chooses to gossip simply to be mean and hurt the reputation of the person or entity being talked about. Often gossip occurs for one of four reasons :
1 ) People fear the unknown. If people don’t have information that they want, they fear the unknown and will try to garner it from others – especially if that information appears to be hidden. This is why closed door conversations are so detrimental.
2 ) People want to belong and be included. If people believe they don’t have information that others have, they will feel excluded and on the outside of the “inner circle. ” Information is power. Everyone wants to be part of the team, to be included and the easiest way to identify those who are part of a tribe are those who are “in the know. ”
3 ) People crave intimacy and a sense of connection. I would suggest that because of the rampant pace we live at and the lack of real deal authentic communication with one another, many people crave a sense of genuine human connection and intimacy. Gossip is one of the quickest and easiest ways to connect with another human being. The secrecy, forbidden and exclusive nature of confiding in someone something that’s a bit subversive or judgmental is social super glue. Through the veneer of momentary vulnerability and trust, the two are bonded. Unfortunately gossip is a very sloppy deuxième to real, meaningful connection.
4 ) People want to work with people they think of as peers. Meaning, if someone isn’t carrying their own weight, isn’t competent or capable enough to do their job or simply isn’t a good culture fit, then there will be gossip. Rather than being a “narc, ” employees will talk both about said individual and leadership’s lack of awareness/action. And they will talk often. The longer said individual goes unaddressed, the louder and more embedded the gossip becomes.
When it comes to gossip, these four reasons : fear, belonging, intimacy and the desire to work with others who carry their own weight, are all things that can be handled with some focused time and attention.
How do you want your employees to talk about your company ? How do you want them to feel when they walk in the door ? While this touchy-feely stuff may make you feel a little light-headed, when it comes down to it, company culture matters.
Many business owners are taking a second look at their company culture to make sure it’s the one they envision – one that supports their company’s tâche, vision and values.
Insperity has spent the past 30 years building a human resources company committed to helping businesses succeed so communities prosper. In that vein, our leadership team offers these tips on having a great company culture.
You might think that trying to cultivate a positive workplace as an elusive, time-consuming waste of important resources, but studies show that the opposite is true. Creating a positive company culture begins with fostering happy employees.
Happy employees are 85 percent more efficace, experience a 60 percent drop in absenteeism and stay twice as long in their jobs as their less happy colleagues, creating a measurable effet on engagement, retention, safety, wellness, employer brand and even cost control goals, according to the study, The Science of Happiness, conducted by Globoforce.
Happiness is a habit that needs to be modeled. As a manager or leader, your demeanor and attitude in the office has an effet on your employees. When you demonstrate happiness you’re training your employees to follow suit.
Get in the habit of being grateful and showing gratitude for what you have. It can be a small thing – I am thankful for this cup of coffee, for the sun coming out today. When you make an effort to find things to be grateful for, you’re training your brain to be on the watch for more of what is good in your world. By making gratitude a habit, you will set the example for others and create a positive work environment. Focus on the positive when interacting with your employees. Point out their accomplishments and abilities. Remind them that they are a positive force within your company and that they have much to offer. This is a powerful motivation tool and it will help to create a “can-do” attitude in your workforce.
As a business leader you’re influential – your opinion matters, especially to your employees. Make it a goal to compliment people. Recognizing even small accomplishments and praising your team members in meetings or in an courier can make a big impact. It doesn’t have to be a big gesture.
We all know that sometimes work can get monotonous and overwhelming. Say for example that Mike is feeling a bit underappreciated and is frustrated with his current project. He comes to a meeting feeling defeated and unmotivated. Then you, as his directeur, compliment his exercices and praise him for a emploi well done. The impact is immediate – he feels valued. His demeanor changes, he becomes engaged and leaves the meeting with a newfound energy to tackle his project.
People need to have a sense of purpose at work. Their happiness is directly connected to knowing that they make a difference. It’s not enough for a directeur to dole out tasks. Take the time to explain why the individual task is important to the company as a whole. This will give your employees a sense of purpose and belonging that will motivate them to strive for more. Engaged employees are efficient, enthusiastic and are willing to do what it takes to help your organization succeed. Creating a sense of purpose for your employees is an investment in developing a positive workplace.