The Personal case makes its debut in Rimowa’s permanent lineup
With Rimowa's gradual expansion into lifestyle accessories, the Personal Shoulder Case is the luggage brand's latest addition to its permanent collection. When a miniature version of Rimowa's iconic suitcases floated the Dior Homme Spring / Summer 2020 show, it sparked doe-eyed admiration and collective gasps of awe. A wave of names spilled onto waiting lists […]

With Rimowa's gradual expansion into lifestyle accessories, the Personal Shoulder Case is the luggage brand's latest addition to its permanent collection.

When a miniature version of Rimowa's iconic suitcases floated the Dior Homme Spring / Summer 2020 show, it sparked doe-eyed admiration and collective gasps of awe. A wave of names spilled onto waiting lists - all before the collection's official launch date was even set. In the blink of an eye, the stylish and utilitarian case created by the German luggage expert and luxury fashion house has become the accessory of to have for the season.

Rimowa Personal Case in Desert Rose

For those still eyeing the exit, Rimowa has finally responded to this long-awaited request. The once limited edition sling case returns, now more intimately named Staff (to carry only the essentials, of course), marking a deserved place in the permanent collection of the brand. It's a well-placed move, considering the baggage giant's conscious EFStrong to switch to lifestyle accessories rather than just holding her luxury travel crown.

So, as expected, we've seen various suitcase-less launches from Rimowa in recent years - including iPhone cases with the characteristic grooved surface of its suitcases, a whole new one. glasses line which debuted earlier in June, and a new aluminum Watch case launched this month to carry precious timepieces on the go.

Rimowa Personal in black

The new Personal is made from a lightweight, dent-resistant polycarbonate, instead of the aluminum like its predecessor - a nod to the 20th anniversary of Rimowa's polycarbonate suitcase debut.

Of course, the grooved design that has become synonymous with Rimowa is also found on the Personal. The new case is held by double wraparound leather bands, which can be fitted with an adjustable shoulder strap. A testament to the brand's exceptional attention to detail, the color of the straps is matched to the interior lining of the case.

Rimowa Personal shoulder bag

Inside, the well-planned layout is also a testament to the brand's expertise in design for versatility and organization. Opening up to two compartments, it is separated by a central zip pocket with three card slots on one side - keeping daily essentials clean and compartmentalized to allow for total convenience and no awkward rummaging, if you are at home. Find cash or your hand sanitizer bottle while on the go.

The Personal case is available in four shiny colors, each perfectly matching the latest polycarbonate Collection of essential luggage which was inspired by the romance and austere beauty of the Mojave Desert. Classic black and white are, as expected, permanent color options, with the addition of two seasonal hues: Desert Rose - a chalky, dreamy blush, and Cactus - a deep, dark olive.

To make sure your future trips are in a well-coordinated style, pair the new personal suitcases with the rest of your luggage set. The Personal's seasonal undertones, Desert Rose and Cactus, serve as focal colors in the all-new Camouflage pattern primed on Original carry-on suitcases. Swirling among other complementary tones, "Pink Camouflage" and "Green Camouflage" are meticulously processed and finished on anodized aluminum for long-term resilient use, making it extremely durable and peel-resistant - ready. for all kinds of action.

Although there is still time before we can plan our next jetsetting vacation, we are counting on adventures around town to scratch that travel itch - be it stays or hiking and picnics to explore less visited places in Hong Kong. With the launch of the Personal, at least we'll still have plenty of reasons to transport our Rimowas.

The Rimowa Personal Collection (HK $ 9,450) and Original Cabin Camouflage Collection (HK $ 11,550) are now available at Rimowa stores all over town.


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